Newsletters

Building a Customer List for Newsletters 

For legal and privacy reasons, make sure that you send promotional emails only to customers who have agreed to receive marketing from your online store. If your business is based in Europe or you sell goods and services to EU clients, you should obtain such permission from your store visitors by law. 

Adding Newsletter Signup at Checkout

Your customers can accept to receive marketing newsletters from you by checking a checkbox at the checkout. 

Export a list of your customers’ emails manually to further upload it to the mailing service that you will use to send out newsletters.

To export email contacts:

  1. Go to Marketing → Newsletters.
  2. Click Export Contacts under Export your email contacts:

Note: This feature is not available on every Ecommerce tier plan. If the feature is not available for your plan, you will see the corresponding notification.

If you've connected Mailchimp to your store, you can create an email capture popup in Mailchimp and add it to your store.

To add Mailchimp email capture popup to your store:

  1. Connect Mailchimp to your store.
  2. Connect your site to Mailchimp if you haven’t done it yet: go to Marketing → Newsletters and click Connect site.
  3. Enter your site domain name where your store is located and where you want to add the popup, e.g. https://example.com
  4. Click Connect site.
  5. On the Newsletters page, scroll to the Email sign-up settings section and click Create Popup Form. You’ll be redirected to your Mailchimp account.
  6. Follow Mailchimp wizard to customize your email capture popup: choose fonts, layout, positions, how soon the popup should show up, etc.
  7. Click Edit above, in the line that says that your pop-up is currently disabled.
  8. Switch the toggle next to your connected site where you want to show the popup.
  9. Click Save & Publish in the right upper corner.

The email capture popup that you created in Mailchimp will appear on your site. Customers who sign up in this popup will be automatically added to your Mailchimp audience.